When it comes to our health, people trust healthcare professionals to give us the best advice. But the opportunity that healthcare professionals have to inform and educate their patients largely stops at the clinic door. The reality is that the majority of healthcare decisions are made outside the doctor’s office, in the everyday lives of our patients.
That’s why YouTube Health has been working on additional ways to help doctors, nurses, mental health professionals and healthcare information providers to bring high quality health information into the spaces that people visit throughout their day – like their favorite video-sharing app. Today, we’re announcing that for the first time, certain categories of healthcare professionals and health information providers can apply to make their channels eligible for our health product features that were launched in the US last year.
This includes health source information panels that help viewers identify videos from authoritative sources and health content shelves that highlight videos from these sources when you search for health topics, so people can more easily navigate and evaluate health information online. Up until now, these features have only been available to organizations such as educational institutions, public health departments, hospitals and government entities.